Many projects no longer progress through all the development stages in a traditional, sequential manner. Integration of tasks is the new way forward, and is challenging us to rethink the role of project management. Assignments are becoming more complex and are requiring the involvement of more parties. Enter the ‘design manager’, whose role is to ensure unity between the creative development of content (design) and the achievement of the set project and management goals. The design managers at Brink Management / Advies are adept at navigating between ‘hard’ and ‘soft’ project factors, at making links between operations and design, and in daring to think outside the traditional management and consultancy boxes. How? Put it down to being in love with complexity.